Project 2 - Sholiganallur

GENI PARADISE

Executive Summary:

The area, apart from its excellent connectivity, both in terms of road and public transport, also provides easy access to the rest of Chennai and the nearby IT corridor via the East Coast Road (ECR) and the Old Mahabalipuram Road (OMR) that runs through Sholinganallur.

Competitor price Analysis Link:

Security:

Legal ownership of the land is transferred to the investor. This typically involves formal documentation filed with the appropriate government authorities to record the investor as the rightful owner of the land.

Capital Requirements:

Land acquisition: 16 Crore

Development: 50 Lakhs

Marketing: 50 Lakhs

Other Expense: 50 Lacs

Total : 17.5 Crore

Marketing Strategies:

Digital Marketing

Telemarketing

Paper Ad

Channel Partners

Freelancers

Direct Team

Exit Strategy:

The exit strategy here is to sell the property quickly after the renovations are complete. Properties are bought at discounted price and can easily transfer or sell to other investor or buyer with good Margin.

Project Team:

BDM – 2 (To handle Freelancer and CP team)

Sales Head – 1

Sales Manager – 6

Team Leader – 1

Tele caller – 7

CRM – 1

Digital Marketer – 1

Backend - 3

 We have Sales Head and Leader who are good in Leadership, Strategic Thinking, Customer Focus, Team Building, Performance Management, Adaptability, Effective communication and Result Oriented.

 
Risk Factors:

Hopefully risk factor is very low, unless any regulatory changes in zoning laws, or changes in government policies or taxation and pandemic.